Real Talk: What’s Going On in the Market Now?

Wondering what’s going on in the market now? You’re not alone—and this episode is your mid-year check-in with two full-time, in-the-trenches agents. In a shifting real estate landscape, we’re unpacking real-time insights on buyer and seller behavior, building costs, inventory issues, pricing struggles, and the new ways homes are being sold.

Buyers Are Feeling the Heat

Buyers across all price ranges are stressed and stretched. Homes are flying off the market quickly, and many buyers are scrambling to see listings before they disappear. Some are making offers sight unseen. Others are struggling with rising construction costs and making tough decisions on whether to build or wait.

We also talk about showing challenges, real-time texting chaos, and the emotional toll of writing competitive offers in low-inventory conditions. And yes, we now text agents at 9 a.m. just to find out if offers are already in!

Sellers Have the Upper Hand—but Not Always

While sellers hold the power in this fast-paced market, there’s a clear difference between homes that are move-in ready and those offering “allowances.” Buyers don’t want to do the work themselves, and we’re seeing firsthand how listings that skip the prep sit longer—even in this hot market. Sellers need to strike the right balance between pricing and presentation.

Low Inventory = Big Decisions

We share stories of clients navigating low inventory with big decisions—building vs. buying, renting between homes, and the fear of missing out if they wait. We also get into how listing times, multiple offer management, and even email templates (yes, really!) play a role in today’s agent workflow.

If you’re asking yourself what’s going on in the market now or trying to prepare your clients for what’s ahead, this episode is full of raw truth, practical tips, and a little humor to get you through.

In This Episode:

• Real buyer struggles in low inventory conditions

• Why allowances aren’t working for sellers

• The stress of fast-paced showings and communication

• New construction pricing surprises

• Using video and tech for virtual showings

• Why systems and templates matter more than ever

• The importance of preparing sellers—even when the market is hot

• The elder agents’ wisdom on market cycles

• How to support your fellow agents with kindness and professionalism

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