Episode 119: The Insider’s Guide to New Construction with Builder Chad Broussard
In this highly requested episode of Hustle Humbly, we take a deep dive into new construction from the builder’s point of view. Realtor Alissa interviews builder Chad Broussard from Lafayette, Louisiana, to explore what real estate agents should know when working on a new build transaction. With over 20 years of experience, Chad shares his journey from building his own home to becoming a well-respected builder known for thoughtful, affordable homes in subdivisions across south Louisiana.
From Personal Project to Professional Builder
Chad began building homes out of necessity and quickly found a passion for the process. Without a mentor early on, he relied on hands-on experience, learning framing, trim work, and project management as he built and sold his own homes. Eventually, mentorship from a seasoned developer helped him expand into larger-scale building across subdivisions.
The Evolution of Custom vs. Spec Homes
Chad explains the blurred lines between custom homes and spec homes. In his work, a custom home often means clients choose finishes and floorplans within an existing subdivision—not necessarily a full design from scratch. The difference often comes down to budget, expectations, and level of customization.
How Builders Control Costs in a Shifting Market
Chad dives into how he manages construction costs using detailed performance modeling and volume pricing agreements with subcontractors. With materials like lumber and electrical wiring fluctuating in price post-COVID, staying on budget requires both strategic planning and a clear understanding of what makes new construction affordable but still high quality.
What Agents Get Wrong (and Right) About New Construction
One major takeaway: not all agents understand how different new construction is from resale. Builders expect agents to educate clients, follow builder addendums, and respect jobsite boundaries. Frequent visits without appointments, vague communication, or lack of contract review can cause unnecessary issues. Chad stresses that professionalism and preparation are key to earning a builder’s trust.
Setting Buyer Expectations and Protecting the Builder
Chad shares how important it is to set expectations early—especially around changes, walkthroughs, and warranties. He includes clauses in his contracts that protect the builder when buyers breach agreements or overstep. This includes appointment requirements for jobsite visits and change order fees to discourage constant revisions.
Agent Responsibilities During the Build Process
What should buyer’s agents do during a new build? Chad outlines a few essentials:
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Visit the home with appointments to provide progress updates
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Coordinate with lenders to ensure appraisals are ordered at the right time
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Educate clients on realistic timelines and expectations
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Review builder addendums thoroughly before submitting offers
Navigating Builder Relationships and Representation
Chad emphasizes loyalty in agent relationships. He believes builders should work with one trusted agent or team to ensure clear communication and effective marketing. He also explains why he always pays buyer agent commissions—viewing them as essential partners in the selling process.
The Reality of Warranty Work and Long-Term Expectations
Chad reminds buyers (and their agents) that new construction doesn’t mean perfection. Builders follow a state-mandated warranty schedule, and punch lists are a courtesy—not an obligation. He encourages agents to explain the difference between small cosmetic issues and true warranty concerns.
Final Thoughts on Building, Business, and Being a “Boots in the Mud” Builder
Chad leaves us with insights on the difference between a builder and a contractor—highlighting the value of hands-on experience and a deep understanding of the trade. Whether you’re representing buyers in a new build or looking to partner with a builder, this episode is full of real-world advice for building stronger relationships and smoother transactions.
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