Episode 195: If We Had to Start Over in Real Estate
What would we do if we had to start from scratch? In this episode, we take a deep dive into what it would look like if we were starting over in real estate—either as a brand-new agent or moving to a new city where we didn’t know anyone. From choosing the right broker to building a database from nothing, we break down exactly what steps we’d take and the mistakes we’d avoid.
1. Build a Solid Financial Runway
One of the first things we’d change? We’d create a stronger financial foundation. Starting real estate with only five weeks of income and no closings for six months caused stress, insecurity, and a lack of confidence. Ideally, a six-month financial cushion would allow you to approach the business with more patience and professionalism. This includes budgeting for living expenses and extra funds for marketing or networking.
2. Choose the Right Broker
Whether you’re a brand-new agent or relocating, finding the right brokerage can make or break your success. We’d look for a midsize company with active agents, in-office support, and regular meetings. In-person interactions help you naturally connect with others and ask for opportunities to shadow or help. A cloud-based brokerage isn’t ideal when you’re still learning the ropes. Pick a brokerage that aligns with your working style—whether that’s marketing, staging, or social media.
3. Learn the Transaction Process Inside and Out
To build confidence, it’s essential to truly understand the real estate process. Forget flashy marketing. Focus on what happens during a showing or listing appointment. Having buyer and seller systems from the start—like checklists, templates, and processes—saves you from learning everything through trial and error. We didn’t use templates or follow consistent systems early on, and it slowed us down. If we could start over in real estate, we’d master the transaction process first.
4. Be Honest About Being New
Trying to fake experience rarely works. Clients appreciate honesty and confidence more than a stiff, scripted version of a new agent. We found more success by leaning into our newness and focusing on being relatable. Show up as yourself—skip the suits and robotic intros. The more comfortable and authentic you are, the more confident your clients will feel working with you.
5. Build Your Database Immediately
No matter where you’re starting from, your database is your most valuable asset. If we were starting over in a new market, our first priority would be meeting people. That means getting involved in school, church, fitness classes, or even working a service job like a barista. When you meet people naturally and add them to your database, you set yourself up for future business. But remember—intention matters. Show up, be friendly, and let people know what you do.
6. Use Your Money Strategically to Meet People
Networking costs money. Whether it’s attending events, going to local businesses, or prioritizing self-care routines like massages or hair appointments, these regular interactions introduce you to new people. If you’re serious about growing your sphere, build those costs into your financial plan. The goal is to meet people consistently and deepen relationships.
7. Utilize Open Houses Strategically
When starting over in real estate, open houses are a great tool to meet buyers, learn neighborhoods, and build your database. Focus on areas where you want to work. Over time, you’ll recognize visitors and start to become the local expert. Be consistent and use open houses as both a lead source and a market education opportunity.
8. Get on Social Media Immediately
One of the biggest things we’d do differently is starting social media right away. Pick platforms that feel natural, and stick to them. Follow local businesses, comment, and connect. Share your journey, even if you’re brand new. Focus on building local relationships, not just posting real estate tips. Consistency and authenticity matter more than perfect content.
9. Start Email Marketing Early
As your database grows, start sending a regular email to stay top of mind. Share your local discoveries, new favorites, and ask for recommendations. You don’t need a big list to start. Even with just a few contacts, you can begin building connection and community. Show people you’re here, engaged, and ready to serve.
10. Give Yourself Time
Starting over in real estate takes time. Consistency matters more than instant results. Keep showing up—online, in person, in emails—and build trust over time. Don’t jump from tactic to tactic. Work your plan. Confidence builds with action and repetition.
Final Thoughts: Embrace the Process
You’re not too good to learn from others, no matter your experience. Ask questions, help experienced agents, and stay humble. There’s no shame in starting small. Whether you’re a new agent or making a fresh start in a new location, keep it simple and be consistent.
Resources Mentioned in This Episode:
If you’re starting over in real estate, or just need a reset, these tools can save time and build confidence.
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