When it comes to selling a home, first impressions matter — and they start long before the listing goes live. In this episode of Hustle Humbly, Katy and Alissa share how to guide your sellers through the staging and preparation process with confidence and kindness.

From the initial consultation to saying the hard stuff with empathy, this episode helps you become the calm, trusted advisor every seller needs.

Why Seller Prep Matters

Staging isn’t about being fancy — it’s about being strategic. Homes that are clean, decluttered, and styled for photos get more attention and sell faster.

Katy and Alissa explain how seller prep affects:

• First impressions (online and in person)
• Buyer psychology and decision-making
• Your brand as an agent

What to Cover in Your Seller Consultation

The initial walk-through sets the tone. Use this time to:

• Ask about their goals and timeline
• Take notes on updates and areas that need attention
• Be honest — but kind — about what needs to change

Start building trust by showing that you’re here to help, not criticize.

How to Say the Hard Things

Every agent has to tell a seller something awkward. Katy and Alissa share their favorite phrases to keep things kind but clear:

• “Let’s make the buyer’s experience as easy as possible.”
• “Buyers focus better in clean, neutral spaces.”
• “Your furniture has served you well, but it may not translate in photos.”

Having a script helps make uncomfortable conversations productive.

Easy Staging Wins That Make a Big Difference

You don’t need a full HGTV makeover. Start with:

• Removing excess furniture and clutter
• Neutralizing colors and decor
• Cleaning windows and baseboards
• Adding greenery or simple accent pieces

Photos sell homes. Staging sells confidence.

Systems That Help You Help Sellers

Katy and Alissa talk about the importance of having:

• Pre-listing checklists
• Seller guides with timelines
• Preferred vendor lists for cleaners, stagers, etc.

The smoother your system, the less stressful the experience — for you and your clients.

Toast of the Episode: Cheers to Seller Confidence

Here’s to giving sellers the tools, truth, and support they need to shine. 🥂